Intro: [00:00:00] Welcome to Energetic Advantage, the podcast where energy isn't woo, it's your edge. I'm your host, Jessica Cerato. Intuitive strategist, lifelong pattern decoder, lover of numbers, and energetic guide for visionary leaders. Around. Here we go. Energy first, strategy second. Every episode will give you a perspective, a tool, or a timeline shift that helps you lead from your power.
Because the truth is your energy is your most undervalued asset. Until you learn how to use it, get ready. You're about to have the advantage. Let's begin.
Where do we even begin today's episode? Um, how about we did it. Inner Compass is live. And when I say live, I mean everywhere. In Google Play, available for you on Android, in the Apple Store available for you for [00:01:00] your iOS iPhone. Oh my gosh. I have received so many messages just in the past few hours as I'm letting people know that it's live of, "Oh my gosh, just downloaded it.
It's amazing." Uh, like, ugh, like it is here. It is officially here, and I have been waiting to say those words and record this specific episode for so long. And I have to tell you, you know, there were moments over the last few weeks when I genuinely wasn't sure that I would be saying this before our big launch event next week, but here we are.
And I wanna celebrate with you today because this isn't just the launch of the app. This is something I declared six years ago. Before I had a business doing this work, before I had a podcast, before I had a team, before I had any idea how [00:02:00] in the heck I would actually make it happen, I had a vision, and today, that vision is real.
So we're gonna talk about it. I'm gonna share the story of where this all began, why I believe that this information belongs in your hands, the philosophy behind Inner Compass. I'm gonna tell you exactly how to get started. I'm gonna share some really fun invitations and gifts that I have, and I'm also hopefully going to inspire you to really go deep into your own vision, your own dreams, and to tell you exactly how and why it's important to keep moving in that direction.
Listen, I did not spend six years moving towards this moment for you just to listen to me talk about it. I want you to experience it. So I think you're gonna be really, [00:03:00] really surprised when I share this next statement because really this all started with circle time. Yes, circle time. I'm gonna take you back to 2020.
My girls were little, right? We were in those preschool and kindergarten years and as I was really diving deep into the world of numerology and my intuition, I remember thinking about circle time. You know, like the kids all sitting together in a circle talking about what day it is, what month it is, what season they're in.
They talk about the weather. Is it sunny today? Is it raining? Do we need a jacket? You know, like what's happening outside, and how do we prepare ourselves for it? And I remember having this thought and this inspired idea of, whoa, what if we taught kids about the energy of numbers the same way we [00:04:00] taught them about the weather?
What if they grew up knowing that every day carries this different energy? And what if understanding those patterns was just a normal part of how we understood ourselves and the world? Not something weird or woo, you know, not something reserved for people who were interested in spirituality, not something that you had to book a reading, you know, with someone to access.
Information, wisdom, available to everyone. And I remember making a declaration in twenty twenty, " I'm going to make numerology mainstream. I'm gonna bring numbers mainstream." And, you know, side note, it's been so cool for people who knew me back then to reach out now and remind me of that. Like, "I remember how many times you said that."
And quite honestly, a few of them have said, "You know, we thought you were a little bit crazy, but okay, like, you did it." [00:05:00] Now, I, I have to admit, I had absolutely no idea what that would look like. I didn't know that I would eventually create an app that would be downloaded by thousands of people already. , Tens of thousands and hundreds of thousands I en-envision over the next year.
I, I didn't know that I would build an entire business around helping both individuals and organizations understand and work with their energy. I just knew that this information was too valuable to stay hidden. And, you know, before I continue this story, I wanna take us on a little side quest here because I think this is really important, and especially as we start looking ahead to the energy of twenty twenty-seven.
Your environment informs what you believe is possible. I'm gonna say that again. Your environment informs what you believe is possible. So, like I said, when I first had this vision back in [00:06:00] twenty twenty, this is what my environment looked like. My girls were in preschool and kindergarten. I was teaching kids yoga.
I was surrounded by circle time, by classrooms, by teachers, and little kids learning about the weather. So of course that's where my mind went. Of course, I was like, "Oh, wouldn't it be amazing if kids learned about their numbers, you know, the same way they learn about the weather?" An app didn't even cross my mind, not because I was not capable of creating one, not because the vision wasn't big enough, but because I didn't have that frame of reference yet.
I didn't know app developers. I did not know what it took to build an app. I wouldn't have even known who to call. And here's what's so interesting because as my business grew over the years and as I started working, right, with hundreds, thousands of people, as I expanded into corporate contracts, as I started finding myself in different rooms with [00:07:00] different people doing different things, my understanding of what was possible expanded too.
And so when the idea for Inner Compass as an app finally came to me, I didn't have to sit around wondering where to start. I just started talking about it, and suddenly people were connecting me with developers, you know, people who had built apps, people who understood technology. It was like this whole network of expertise mobilized around the idea.
And I want you to hear this because I think sometimes we put so much pressure on ourselves to figure out how we're going to make something happen before we even allow ourselves to imagine it. But the next version of your vision requires the next version of your environment. And this is where I wanna give you a little preview of 2027 because we're moving from the energy of the universal one year into an 11/2 year.
And 2026 has been asking us to get clear [00:08:00] on who we are, what we want, what we're initiating, where we're going, and 2027 is gonna bring a much bigger emphasis to relationships, partnerships, collaboration, and the environments that we choose to put ourselves in. And I want you to really think about this.
Are you putting yourself in rooms that reinforce what you already know? Or are you putting yourself in rooms that expand what you believe is possible? Because listen, if you're the smartest person in every room you're in, spoiler, that is not a flex. It is actually the very thing that's limiting your next level of success.
And when I say that, It might activate some of you, because I hear that a lot. I'm always the smartest person in the room." Well, that's a you problem. Find a different room. And if you need help finding those rooms, let me know.
Reach out. I have access to [00:09:00] an infinite number of possibilities where you will not be the smartest or most successful person in the room. And I do wanna caveat, I don't mean that you need to be surrounded by people who, quote, unquote, "are more successful" or make more money than you or whatever. I'm talking about people who think differently than you.
People who have expertise that you don't have. People who challenge your assumptions. People who see possibilities where you see limitations. People who make you realize that something you thought was complicated, impossible, or completely out of reach is actually just something that you haven't learned how to do yet.
You do not need to be the person who knows how to do everything. You need to be willing to get into rooms with people who know things that you don't, and then have the humility and the courage to say, [00:10:00] "I don't know. Can you help?"
Because the greatest expansion doesn't necessarily come from learning something new. It comes from being exposed to something that you didn't even know existed, and that's what happened with Inner Compass. The original vision never changed. I still want people to understand their numbers as naturally as they understand the weather.
But the way I could bring that vision into the world changed dramatically because my world got bigger. And that is such an important reminder as we move toward twenty twenty-seven. Don't just ask yourself what you wanna create. You also need to ask yourself who you need to be around for that creation to become possible.
Okay, side quest over. Tangent done. , Back to the app, right? Because, you know, again, six years ago after imagining numerology at circle time, we now have this app. But it's the [00:11:00] same because I knew it could help so many people. Because once you understand the patterns in your life, you begin to see things differently.
You can start to recognize why certain seasons feel expansive and others feel like they're asking you to slow down. You start really recognizing and owning your natural strengths, and you begin to truly understand why something that works beautifully for someone else might not work for you. And you stop assuming that every difficult day means something is wrong, right?
Imagine knowing that when you're a child. Imagine growing up with a language for understanding yourself that doesn't begin with what's wrong with you. That's what I was dreaming about. And now, six years later, I can pull up my phone, open Inner Compass, and see the energy of the day, just like checking the weather.
I mean, come on, how freaking cool is that? And remember, the weather doesn't tell you what to do. So I'm gonna stay with this weather [00:12:00] analogy because I think it explains something really important about the philosophy behind Inner Compass. So when you check the weather in the morning and it says, "Oh, it's going to rain," what do you do?
You might grab an umbrella, you might change what you're wearing, you might move your walk to later in the day, or you might look outside and think, "You know what? I love the rain. I'm going anyway." The weather gives you information, but you decide what to do with it, and that is exactly how I want you to use numerology.
The numbers are not here to dictate your life. They're not here to tell you that you can only launch a business on a certain day, or that you shouldn't have a difficult conversation because the energy isn't perfect. They're here to offer another layer of awareness. Right? Energy is like weather. There are patterns, there are cycles, there are seasons.
There are different conditions that we move through. But how we experience those conditions are personal. Two people can be standing outside in the exact same weather and have completely different [00:13:00] experiences. One person thinks it's freezing, another person thinks it's a perfect temperature. Neither person is wrong, and energy works the same way.
That's why I don't just give you the universal energy of the day. You know, we are not like other astrology apps or energy apps that give you a blanket statement, , for everybody. We help you understand how that energy relates to you through your birth date and your ruling number. 'Cause I don't want you to know just what's happening around you, I want you to understand what's happening within you.
And once you start connecting those two things, something really powerful happens. You can start to recognize these patterns. You start developing a relationship with your own energy, and you begin making decisions from a place of awareness instead of reaction. That's the work, and [00:14:00] that's what I really wanted to make accessible to everybody
There's something else here that I really want to talk about, and I think this is probably the most important part of the entire philosophy and why I am also launching this now You know, I've said this last year as we headed into twenty twenty-six, it's like the fall of the guru, people coming off of pedestals, the dissolving of hierarchy.
If you haven't listened to that episode, I really want you to go back and hear, you know, perhaps a different way to think about hierarchy and to really examine it in your life. And it's funny, mm, interesting, I should say is the better word, that I-- that what I'm seeing now in October is those people who really love to be at the top, who love to teach and tell people what they know, are really making one last-ditch effort, really [00:15:00] pushing their courses, really,
It just feels like , they know that, that it's coming to an end, and so they're making this kind of last-ditch effort. But I'm telling you, it's dissolving. It is dissolving. And in twenty twenty-seven, it will be no pedestals, true connection and collaboration. That is where you will start to see successful people leading from.
And those who hold on to their pedestal, they will eventually be alone with that pedestal. You know, because one of the important things of this entire philosophy for me is through my work experience, right? Hundreds, thousands, actually, of clients, building businesses, navigating relationships, making really big life decisions, , organizations with hundreds of people within them.
You [00:16:00] know, individuals who are incredibly accomplished, incredibly intelligent, and still find themselves questioning whether they're doing the quote, unquote "right thing." And one thing that I've become just more and more certain of is this: I don't want to tell people what to do. I want to help people understand themselves well enough to decide for themselves.
That's a very different thing, because if you come to me with a question, and I tell you what to do, you might feel better for a moment because you have an answer, you have a plan, you have someone telling you which direction to go. But what happens the next time you're faced with a decision? Do you need to come back and ask me again?
No. That is this previous, mm, business archetype that is coming to a close. I want you to become so familiar with your own energy, your own patterns, your own strengths, and your own intuition that you start [00:17:00] recognizing the answers for yourself And that brings me to something that I realized recently that really had me double down on why I chose to call this Inner Compass.
You know, I was recently at my friend's, Mandy Balak's, book launch for Chasing Enough, and Mandy asked us this question: "What are you ready to release?" And, you know, I was actually feeling really good that day. , I'm doing approximately, like, four thousand three hundred things: launching an app, hosting events, running my business, I'm a mom.
Lot of moving pieces, but I wasn't feeling overwhelmed. I felt energized, excited, really good. So I closed my eyes and just got genuinely curious about, like, what I was supposed to release. And suddenly, in my mind, I saw all those maps, GPS maps everywhere, and I had this realization. I was keeping track of [00:18:00] absolutely everything.
I know where my kids are. I know what everybody has on their schedule. I know what my team is working on. I know which emails I'm waiting for. I know what needs to happen next. I know where the piano book is five minutes before we have to leave the house. I had all these little pins, you know those red pins?
I saw that vision, like, dropped on every part of my life, and I'm really good at keeping track of them. But that's the thing. Sometimes the things taking up the most space in our lives aren't the things we're bad at. They're the things we're exceptionally good at. But sitting in that room, I realized how much mental space all of those maps were taking up.
And then I was like, "Aha." The difference between a map and a compass. A map tells you where everything is, where you're going, where you are, what route you're taking, what comes next. A compass doesn't do that. A compass gives you a point of orientation. That's it. It doesn't tell you what road to take or what's around the corner.
It doesn't even tell you where [00:19:00] you should go. It simply helps you to understand your direction And I was like, "Aha, Inner Compass." I had said those words thousands of times. I named the app. I built the app. I've written every single word inside of the app, and suddenly somehow right there in that moment, I understood the name on a completely different level.
We don't need a better map. We need to trust our compass, and that's what my mission has been all of these years, precision without prescription. 'Cause if you know me, you know I love precision. I'm a strategist, right? I am insanely precise with the information, with the patterns, and what the numbers mean, and how that can be useful information in our actual lives.
I don't give or want vague spiritual advice that sounds lovely, but doesn't help you [00:20:00] do anything differently. I want practical application, and here's the distinction. A compass can be precise without being prescriptive. A compass tells you exactly where north is. It still doesn't tell you where you have to go, and that's how I approach numerology.
I show you the patterns. I explain the energetic cycles. I help you recognize these opportunities, these challenges, these different ways to work with what you're experiencing. But of course, I am not the authority on your life. You are. An inner compass is not designed to replace your intuition. It's designed to help you hear it.
Because we live in a world where everyone seems to have a map for us, and again, you will see those businesses start to falter if they haven't already. A map for how to build a successful business, a map for how to parent, a map for how to be healthy, a map [00:21:00] for how to make money, a map for how to be happy, and, you know, you can get really good at following those maps.
But I think sometimes we forget to check whether the direction we're actually going feels right for us, and I think that's why so many people in the world feel overwhelmed right now. It's not because we don't have enough information. Oh my gosh, we are in an information overload era. It's because we're trying to follow too many maps, and this is why Inner Compass is so important to me.
I don't want to give you another map. I want you to help you recognize your own true north. So what exactly is it? It... This is the philosophy, so let's talk about the actual app, because this is where it gets really fun. It's an energetic guidance app des- really designed to help you understand yourself and navigate your life with greater awareness.
So when you first [00:22:00] go and download it, the first thing you do is enter your birth date so that the app can personalize your experience. And then every day, you can open it and you can explore the energy that's available. You know, when you go and you can explore the year as a whole, you can explore the month as a whole, and then you get to the precise energy of each day and how to work with them.
You're gonna know your ruling number, and you're gonna begin to truly understand how that naturally interacts with the world around you. And then, of course, we go deeper, right? There are prompts and activations to actually help you work with the information. So every day, there is a customized journal prompt that, of course, you can write or you can just answer on your walk or drive to work.
There are activations, simple [00:23:00] things, that create a huge difference. And because you know I love a good game or a challenge, you actually track your progress in the app. And there are other very practical ways in terms of colors and flowers and crystals and oils, guided visualizations, artwork. Like, I... It's so interesting.
It's so, even, hard to explain the complexity and the depth of the app because I want you to experience it. Because here's what I know now. Reading something once is interesting, sure. But learning to recognize it in your own life is transformational, and that's what I want you to experience. I want you to open Inner Compass in the morning the same way you might check the weather.[00:24:00]
Not because you need another thing on your to-do list, but because taking a moment to tap in and understand the energy you're moving through can change the way that you approach your day, and you will get different results. Maybe you're gonna recognize that you're feeling more sensitive than usual.
Maybe you notice that the energy is supporting communication, and there's a conversation you've been avoiding, so you make the commitment to have it that day. Maybe you read the forecast and like, "Oh, my gosh, that's exactly what I've been experiencing, and so how can I work with it?" This isn't about making your life fit the numbers.
It's about using the numbers as an other way to understand your life. And the more you work with them, the more you begin recognizing what they mean for you. And that's when this gets really powerful because it gets so much bigger than the app. And, you know, this is what's so fascinating about this week.
When we were [00:25:00] planning this Inner Compass launch, we decided that we weren't just gonna have a party, we were going to create an experience, something that would actually allow people to feel what this work is all about. And so this Friday we're doing that. We have over 50 people, , from all different areas of life coming to the Inner Compass Experience live in Vancouver.
And, you know, before that, I have 11 incredible women flying in from all over the world to spend the weekend together as part of the Founders Circle. 11, yes, I'm very aware of the numerology of that number. We're coming together for this weekend of connection, reflection, and really looking ahead to 2027, and then we're all gonna celebrate the launch together.
, An entire experience built around using an app that, until just today, I didn't even know if it was going to be available on time, and now it is. - And I think that's another message I wanna [00:26:00] leave you with today. You know We planned this entire weekend, created artwork, designed experiences. People have bought plane tickets.
For weeks, there was enormous piece of this puzzle that was completely outside of our control, but we kept moving, we kept creating, we kept preparing, and now we get to celebrate. And I know there are many times this weekend where I'm going to be emotional, definitely going to cry multiple times, because there's something really extraordinary about watching something that once existed only in your imagination become something that other people can actually literally hold in their hands.
And I want you to hear that part, especially if you're someone who is building something right now, something that feels bigger than you, something that you don't have the entire roadmap for. You don't have to know every step to be committed to the vision. Again, back in twenty twenty, I could not have told you how I was going to make numerology mainstream.
I didn't have the map. I just knew my direction. [00:27:00] I knew my compass. And now here we are, and I want you to be part of this. Because I didn't create Inner Compass just to say I built an app. I created it because I want this information in your hands. I want you to understand your own energy, and I want you to feel confident doing things differently from the people around you.
And I want this information to be so normal, so accessible, so mainstream that we're talking about the energy of the day as naturally as we're talking about the weather. That's the vision. So here's what I want you to do, and then I'm gonna tell you a fun gift I have for you. I want you to go download Inner Compass.
It's available right now on both Android and Apple. You'll find the links in the show notes. You get a seven-day free trial. So create your account, enter your birthday, discover your ruling number, read today's forecast, explore the month. Notice what surprises you. And after the seven-day free [00:28:00] trial, it's 11 bucks a month.
And I- even as I say that, I'm like, "Uh, did we make a business mistake?" No, I want this to be accessible. So it's 11 bucks, US, to have this available to you every day. I wanted to make this accessible because I don't believe understanding yourself should be reserved for people who can afford private sessions with someone like me.
This work belongs to everybody. And I know not everyone listening on this podcast, of course, can be in Vancouver on Friday. And don't worry, you're not gonna miss out because we, of course, are gonna have this incredible in-person celebration. I also want to bring that experience to this entire community.
So starting next week, October 28th, I'm hosting a special free seven-day Inner Compass experience inside Telegram. So it's like a virtual launch celebration, a chance to come together, explore the app, play with the energy, put the philosophy into [00:29:00] practice. We're gonna have activities, prompts. We're gonna play some Inner Compass Bingo to encourage you to, to explore different parts of the app because there's fun.
There's gonna be lots of prizes, and I just want you to get curious, and I want you to connect with other people who are learning to navigate their lives in a different way. , And I'm gonna be in there sharing even more insights and answering personal questions, , about how you can make the most of this resource.
So we're also gonna put the details and the link to join in the show notes. But don't wait until October 28th to download the app. Get in there now, start exploring, get familiar with it, and then come join us for the celebration. What, what do I want to leave you with today? I, I-
And this is where I probably will be emotional, because when I think about the woman that I was in 2020 making this declaration that I [00:30:00] wanted numerology to become mainstream, she could not have imagined exactly how this would unfold. The people I would meet, the people I would work with, the business I would build, the incredible team who would help me bring this vision to life.
The challenges, the pivots, the moments of wondering whether something was actually going to work. And certainly not this specific experience of building an app and getting it through the distribution channels. By the way, there is an entire podcast episode coming out about that, because I have approximately 5 million lessons to share about what it takes to build an app.
The business lessons, the personal lessons, the energetic lessons, the things I would do differently, the things I would not change. But that's a conversation for another day. Today is not about the obstacles. Today is about celebrating what happens when you stay committed to a vision, even when the route changes.
[00:31:00] And so this is what I want to leave you with. I want you to think about something. I want you to think about the thing that you've been imagining, the thing that keeps coming back to you. That idea that feels just a little too big. The vision you didn't quite know how to bring into reality. Maybe you don't need to know exactly how it's going to happen.
You don't need another map. You just need to know which direction matters to you
Because that little girl sitting in circle time learning about the weather, I wanted her to grow up understanding that there's another kind of weather worth paying attention to. The energy around her, the energy within her, the patterns that make her who she is. And today we've created something that makes that possible.
And not just for my girls, for you, for your family, for anyone who's ever wanted to understand [00:32:00] themselves a bit better. And that means more to me than I could possibly put into words. So thank you to everyone who has supported this work, to everyone who has been part of this journey, to everyone who has been waiting patiently for the app, for everyone who believed in the vision.
And also thank you to everyone who didn't think it was possible. You have definitely provided more motivation than you know over the past few years. And to you right now listening here, thank you for being here in this moment. Inner Compass is officially live. I hope you'll download it, explore it, share it with someone you love, and make it part of your everyday life.
' Cause again, this isn't about following someone else's directions. It's about remembering that you have a compass of your own, and learning how to use it. So I will see you inside Inner Compass, and [00:33:00] until I do, keep trusting your true north. We did it.
Outro: Thanks for being here inside The Energetic Advantage. If today's episode open something for you, share it, tag it, or send to the person who popped into your mind. And remember, energy first strategy second. Your advantage has always been in you. Now it's time to lead with it. See you next time.
